Services · Real Estate
Real estate marketing that fills your pipeline
We generate qualified leads for presales, developments and brokers in the Riviera Maya: Meta and Google campaigns, per-development landing pages and CRM qualification before an agent ever picks up the phone. We work in Spanish and English, with a biweekly report on cost per qualified lead and per scheduled visit. If you sell property in Playa del Carmen, Tulum or Cancún, this is what we do.
What’s included
- 01
Lead generation campaigns on Meta and Google Ads
- 02
Per-development landing pages, in Spanish and English
- 03
CRM lead qualification with criteria agreed with sales
- 04
Construction-progress, amenity and neighborhood content
- 05
Remarketing by stage of the buying journey
- 06
Biweekly report: cost per qualified lead and per scheduled visit
How we work
- 01
Diagnosis
We audit campaigns, CRM and inventory. Together we define what a qualified lead means for your development and what it should cost.
- 02
Strategy
A plan per development: audiences, messages, budget per channel and monthly targets signed off by both sides.
- 03
Production and launch
Landing pages, creative and campaigns live in weeks, not quarters. Bilingual from day one.
- 04
Measurement and iteration
Biweekly numbers review with your sales team. Whatever fails to produce scheduled visits gets cut.
Featured case
Altamar Residences
A boutique 84-unit residential development in Playa del Carmen. In six months we went from cheap leads nobody answered to a pipeline the sales team actually works.
- qualified leads vs. 2025
- +214%
- cost per qualified lead
- −38%
- scheduled visits per month
- 47
Frequently asked questions
How much does real estate marketing cost with you?
Our real estate engagements start at MXN $45,000 per month in fees plus media spend, which we recommend from MXN $60,000 per month per development. The exact number depends on inventory, stage and absorption target; we define it in the diagnosis, in writing.
Do you work with independent brokers or only developers?
Both. With developers we run campaigns per project; with brokers and agencies we build lead generation and qualification systems on top of their listings. What we won’t do is work with two direct competitors on the same inventory at once.
How soon do results show?
The first campaigns produce leads by week two or three. A stable pipeline — predictable cost per qualified lead and scheduled visits every week — usually takes two to three months of continuous optimization.
What counts as a “qualified lead” for you?
A contact with a name, a verified phone number, a declared budget and a defined buying horizon, who agreed to be contacted. The exact criteria are agreed with your sales team and documented in the CRM: nobody inflates numbers by redefining the word.
Do you run campaigns for foreign buyers?
Yes. A large share of Riviera Maya demand comes from the United States and Canada, so campaigns, landing pages and follow-up sequences are produced in Spanish and English, with separate targeting and messaging per market.
Does your presale need more than likes?
Send us the development’s name and your absorption target. We’ll come back with a preliminary plan within a week.